Schoenemann Design has key skills for producing creative and innovative solutions, responsive design management and  ensuring compliance with regulatory technical standards. These skills  also emcompass consideration of human factors and the production of prototypes and mock-ups. We are well known for our 3D CAD and CGI visualisation and our projects frequently include virtual reality in the form of Samsung Gear VR and Oculus Rift. 

We can also offer an extensive range of design services, which include:

  • Design research, strategy and product placement
  • Colour psychology, specifications and schedule of finishes
  • Concept generation and product formalisation
  • Brand generation and application
  • Human factors (PRM/TSI and DDA requirements)
  • Two & three dimensional CAD
  • Three dimensional Computer visualisation and animation
  • Soft and sketch mock-ups
  • Finished three dimensional mock-ups and models
  • Project management and industrial design management
  • Prototypes and engineering concept design and manufacturing liaison
  • Materials and processes selection
  • Safety and standards requirements
  • Structural, fire and crashworthiness testing

Design Approach

Schoenemann Design always aims to identify fully the requirements of the client and to optimise the impact of innovative contemporary design.

Because of this awareness of the demanding technical and operational context into which industrial design must be integrated, Schoenemann Design prides itself on offering fully though-out solutions which do not have to be re-considered or compromised to satisfy the various competing requirements which are present in any design project.

We understand that a successful design project integrates the competing requirements of the business, the customers needs and preferences and the rapidly changing expectations of society.

Colour and Trim

The selection of the colour palette and successfully integrating this into the vehicle architecture is a key way for an operator to define the company identity and brand values. However, to achieve a design which survives in service requires consideration of more than simply colour and location, issues such as:

  • Selection of materials appropriate to the location and service and compliant with mandatory standards, particularly fire safety
  • Brand/product identity
  • Visual harmony
  • Durability in the service environment
  • Location of signs and notices
  • Integration of other visual media and technology, such as advertising and information screens


All successful design must react to and interact with the surrounding environment. Transport design in particular must first be aware of and then fully satisfy a demanding regulatory environment. It must also take into account the use of appropriate materials, economic engineering production methods, maintenance issues, vandalism and passenger safety.

We have a highly detailed knowledge of Railway Group Standards, particularly with reference to crashworthiness, fire safety and passenger evacuation and International Standards affecting interoperability (TSI) and accommodation for passengers with reduced mobility (PRM). Similarly, we have worked with the parameters defined by road coach seat and seat belt standards (M1, M2 and M3 classifications) and the recently developed EC regulations for road coach crashworthiness.

The expertise within the company, and the high reputation we enjoy comes from many years of experience in the realities of the transport industry domestically and internationally. This expertise is used to devise design solutions which meet the real needs of clients and ensures that these solutions can be engineered and put into service, meeting all of the relevant standards with fully resolved design solutions which meet passenger expectations, operator requirements and occupant passive safety.

Schoenemann Design focuses on producing innovative design which is entirely achievable technically and therefore able to be fully realized without compromises.

Train Vehicle Package

Our clients want more than just a picture of how a vehicle might be, and we are well equipped to provide them with everything they need.

Vehicle layout – We are very skilled at optimising the use of space within the vehicle, achieving high capacity without unnecessary sacrifices in passenger comfort and amenity.

Ingress/Egress – We have extensively studied passenger ingress and egress for our clients over a wide range of vehicle types and operating patterns.

Design flexibility – Vehicles frequently experience different operating demands during their life and it is essential that the interior design permits future re-ordering without major work and costly out of service time.

Maintenance and Cleaning – We recognise that day to day maintenance and cleaning of the vehicles is key to delivering vehicles that meet the customer’s aspirations and maintain the brand values. Our designs place this as central to the concept.

Leave a Reply

This site uses Akismet to reduce spam. Learn how your comment data is processed.